House Cleaning
Cleaning customers aren't just buying a service, they're inviting strangers into their private space. We help you build the trust that converts skeptics into loyal recurring customers.
For Residential Cleaning & Maid Service Companies
You think it's price competition. It's actually the trust barrier.
Lighthouse unifies the signals that drive growth—customer voice, visibility, pricing, and experience—then turns them into a ranked plan and automated fixes you can ship. Our AI acts on verified benchmarks, not guesses.
The 'Stranger Danger' Hesitation: 55% of people who consider hiring cleaners don't follow through because of trust concerns about who will be in their home.
Companies with visible employee backgrounds and consistent cleaner assignments have 70% higher conversion rates.
People hesitate to hire cleaners because they're letting strangers into their homes around their belongings. Companies that build trust systematically win the recurring contracts.
The only growth engine that combines 5,000+ market signals with executable AI. From diagnosis to done-for-you - always with receipts.
Strategy, CFO, Supply-Chain, Ads — any role. Plans + Fix Lists grounded in your data.
Strategy, CFO, Supply-Chain, Ads — any role. Plans + Fix Lists grounded in your data.
Synthetic personas (any demo/psychographic) roast your site/offers with proof-backed objections.
Safe agents auto-draft replies, ads, tasks, listings — always evidence-linked, human-gated.
See the Trust Data: Background Check Visibility, Same-Cleaner Consistency, and Privacy Sentiment.
Lighthouse gives Normalized Intelligence, while competitors dump data dashboards
Powered by Business Strategy AI that adapts to your market, sector, and competitive landscape.
There are endless possibilities beyond our standard and most-used templates
Hear From the 'Trust-Skeptical' Homeowner: Why Your Generic Booking Page Made Them Nervous.
Start from our templates or describe what you want. Your AI will be ready in minutes.
There are endless possibilities beyond our standard and most-used templates
“Local Searcher”
- “I’m physically here right now. If you’re closed, slow to answer, or hard to find, I’m gone in 30 seconds.”
“Parent Planner”
- “My kid comes first. If anything looks unsafe, unclear, or inconvenient, I’m out — no second chances.”
“Comparison Shopper”
- “I’ve already looked at three competitors. Beat them on features, guarantees, or bundling or lose my cart.”
“Price-Sensitive Deal Seeker”
- “I’m hunting the absolute lowest price. Six tabs open, one click away from your competitor.”
“Urgent Need-It-Now Booker”
- “This is an emergency. Speed and availability trump everything — be there now or lose me forever.”
“First-Time Buyer”
- “I’ve never bought from you — why should I trust you won’t screw me on hidden fees or slow shipping?”
“Unhappy 1–2★ Reviewer”
- “You already screwed up once. One more mistake and I’m leaving a review that hurts for years.”
“Trendy 18–24 Year Old”
- “If it’s not on TikTok, Reels, or backed by real user proof, it doesn’t exist to me.”
“Loyal Customer”
- “I love you, but loyalty isn’t free — rewards, personalization, and feeling remembered keep me coming back.”
“Commercial B2B Buyer”
- “I buy in bulk with contracts and legal terms. Show me you can handle enterprise or I’ll go to someone who can.”
Generate Your Fix List: Trust-Building Onboarding Sequences and Consistency Guarantees.
Stop waking up to "Dashboards." Wake up to completed work. Most tools dump data on your lap. Lighthouse patrols your business 24/7 to hand you a prioritized checklist of fixes—drafted, cited, and ready to ship.
Trust-Building AI
Ready for Approval
Prospective customer wants to book but hesitates at the final step. They're worried about strangers in their home. Without reassurance they decide to just keep cleaning themselves.
Step 1: The trigger
Customer starts booking process but abandons or shows extended time on trust-related pages.
Step 2: The Draft
AI engages: 'Totally understand the hesitation-iyour home is personal. All our cleaners are background-checked and bonded. We'll assign you the same person each visit so you get to know them. Anything specific you want me to address?'
Step 3: The Fix
Customer receives personalized response to their specific concerns. Books with confidence knowing they'll see the same face each time and there's clear recourse if anything goes wrong.
There are endless possibilities beyond our standard and most-used templates