Optometry & Eyecare
Patients can buy glasses online for $50. But they can't get a relationship accurate prescriptions or frame styling advice. We help you compete on what matters.
For Independent Optometry Practices
You think it's online price competition. It's actually perceived value.
Lighthouse unifies the signals that drive growth—customer voice, visibility, pricing, and experience—then turns them into a ranked plan and automated fixes you can ship. Our AI acts on verified benchmarks, not guesses.
The 'Commodity Perception' Problem: 65% of patients who buy glasses online say they'd pay more for better service-ibut didn't see a difference between local options.
Practices that emphasize frame styling and personalized care capture 50% more frame revenue than those competing on price.
Patients don't choose online because it's cheaper-ithey choose online because they don't see why you're worth more. You're not communicating your value clearly.
The only growth engine that combines 5,000+ market signals with executable AI. From diagnosis to done-for-you - always with receipts.
See the Competition Data: Online Price Gaps, Styling Service Perception, and 'Worth It' Sentiment.
Lighthouse gives Normalized Intelligence, while competitors dump data dashboards
Powered by Business Strategy AI that adapts to your market, sector, and competitive landscape.
There are endless possibilities beyond our standard and most-used templates
Ask the 'Just Need a Prescription' Patient: Why They Left to Order Online for $50 Less.
Start from our templates or describe what you want. Your AI will be ready in minutes.
There are endless possibilities beyond our standard and most-used templates

“Local Searcher”
- “I’m physically here right now. If you’re closed, slow to answer, or hard to find, I’m gone in 30 seconds.”

“Parent Planner”
- “My kid comes first. If anything looks unsafe, unclear, or inconvenient, I’m out — no second chances.”

“Comparison Shopper”
- “I’ve already looked at three competitors. Beat them on features, guarantees, or bundling or lose my cart.”

“Price-Sensitive Deal Seeker”
- “I’m hunting the absolute lowest price. Six tabs open, one click away from your competitor.”

“Urgent Need-It-Now Booker”
- “This is an emergency. Speed and availability trump everything — be there now or lose me forever.”

“First-Time Buyer”
- “I’ve never bought from you — why should I trust you won’t screw me on hidden fees or slow shipping?”

“Unhappy 1–2★ Reviewer”
- “You already screwed up once. One more mistake and I’m leaving a review that hurts for years.”

“Trendy 18–24 Year Old”
- “If it’s not on TikTok, Reels, or backed by real user proof, it doesn’t exist to me.”

“Loyal Customer”
- “I love you, but loyalty isn’t free — rewards, personalization, and feeling remembered keep me coming back.”

“Commercial B2B Buyer”
- “I buy in bulk with contracts and legal terms. Show me you can handle enterprise or I’ll go to someone who can.”
Generate Your Fix List: Frame Styling Consultation Scripts and Value Proposition Content.
Stop waking up to "Dashboards." Wake up to completed work. Most tools dump data on your lap. Lighthouse patrols your business 24/7 to hand you a prioritized checklist of fixes—drafted, cited, and ready to ship.
Frame Styling AI
Ready for Approval
Patient finishes exam intending to buy online. Staff hands them to the optical area with 'let us know if you need help.' Patient feels lost among hundreds of frames and leaves. A styling experience could have converted them.
Step 1: The trigger
Patient completes exam but shows hesitation about frame selection or mentions online shopping.
Step 2: The Draft
AI prompts staff: 'This patient mentioned online shopping-iperfect opportunity for our styling consultation. They also mentioned they work in tech and exercise regularly.' Staff approaches with personalized recommendations.
Step 3: The Fix
Patient receives curated frame selection based on their lifestyle face shape and preferences. Personal attention converts them from online buyer to loyal optical customer.
There are endless possibilities beyond our standard and most-used templates






