Skincare
DTC skincare brands using Lighthouse cut CAC by 40% by launching into proven market gaps instead of crowded categories.
For Clean Beauty & Clinical Brands
You think it's traffic. It's trust.
Lighthouse unifies the signals that drive growth—customer voice, visibility, pricing, and experience—then turns them into a ranked plan and automated fixes you can ship. Our AI acts on verified benchmarks, not guesses.
The "Routine" Gap: Selling a product is hard. Selling a routine is sticky. You aren't bundling.
Cart Abandonment Rate in Beauty is ~84%. Top brands are <70%.
84% of visitors add to cart and leave. They are confused about ingredients or unsure if the product will work for their skin type.
The only growth engine that combines 5,000+ market signals with executable AI. From diagnosis to done-for-you - always with receipts.
Strategy, CFO, Supply-Chain, Ads — any role. Plans + Fix Lists grounded in your data.
Strategy, CFO, Supply-Chain, Ads — any role. Plans + Fix Lists grounded in your data.
Synthetic personas (any demo/psychographic) roast your site/offers with proof-backed objections.
Safe agents auto-draft replies, ads, tasks, listings — always evidence-linked, human-gated.
Track the 'Ingredient Intelligence': Trend Velocity, Sensitivity Mentions, and Routine Bundling Gaps.
Lighthouse gives Normalized Intelligence, while competitors dump data dashboards
Powered by Business Strategy AI that adapts to your market, sector, and competitive landscape.
There are endless possibilities beyond our standard and most-used templates
Hear From the 'Ingredient Detective': Why Your Product Page Made Them Fear a Breakout.
Start from our templates or describe what you want. Your AI will be ready in minutes.
There are endless possibilities beyond our standard and most-used templates
“Local Searcher”
- “I’m physically here right now. If you’re closed, slow to answer, or hard to find, I’m gone in 30 seconds.”
“Parent Planner”
- “My kid comes first. If anything looks unsafe, unclear, or inconvenient, I’m out — no second chances.”
“Comparison Shopper”
- “I’ve already looked at three competitors. Beat them on features, guarantees, or bundling or lose my cart.”
“Price-Sensitive Deal Seeker”
- “I’m hunting the absolute lowest price. Six tabs open, one click away from your competitor.”
“Urgent Need-It-Now Booker”
- “This is an emergency. Speed and availability trump everything — be there now or lose me forever.”
“First-Time Buyer”
- “I’ve never bought from you — why should I trust you won’t screw me on hidden fees or slow shipping?”
“Unhappy 1–2★ Reviewer”
- “You already screwed up once. One more mistake and I’m leaving a review that hurts for years.”
“Trendy 18–24 Year Old”
- “If it’s not on TikTok, Reels, or backed by real user proof, it doesn’t exist to me.”
“Loyal Customer”
- “I love you, but loyalty isn’t free — rewards, personalization, and feeling remembered keep me coming back.”
“Commercial B2B Buyer”
- “I buy in bulk with contracts and legal terms. Show me you can handle enterprise or I’ll go to someone who can.”
Generate Your Fix List: Cart Recovery Emails and Ingredient Explainer Content Ready to Publish.
Stop waking up to "Dashboards." Wake up to completed work. Most tools dump data on your lap. Lighthouse patrols your business 24/7 to hand you a prioritized checklist of fixes—drafted, cited, and ready to ship.
Cart Rescue Specialist
Ready for Approval
A user adds 'Vitamin C Serum' to cart but leaves. They are likely checking reviews to see if it causes breakouts. Generic discount emails get ignored.
Step 1: The trigger
Cart Abandonment event + 1 hour delay.
Step 2: The Draft
The AI analyzes the specific product left in cart. It drafts an email: 'Unsure if this works for sensitive skin? Here is the ingredient breakdown...' addressing the specific objection found in reviews.
Step 3: The Fix
Marketing Manager sets this logic to 'Auto-Pilot' for all carts under $100, or approves new templates weekly.
There are endless possibilities beyond our standard and most-used templates